The Global Alliance Against Industrial Aquaculture recently launched a new "smoking hot" campaign called "Salmon Farming Kills". It uses similar wording and imagery to the "Smoking Kills" campaign used to combat the tobacco industry.
The marketing campaign is designed to counter those from the aquaculture industry promoting farmed salmon.
The group says this month it will release a report on the dangers of salmon farming -- "Smoke on the Water, Cancer on the Coast". It will continue with reports on shrimp farming, tuna aquaculture and GE fish.
>> Read the group's entire press release
